About & Contact

Designing systems for complex and regulated digital products.

I design decision systems at the intersection of UX, AI and regulation — for products where clarity, accountability and impact actually matter.

With 14+ years of experience across public sector, enterprise SaaS, pharma, e-commerce and real estate, I work on complex, highly regulated products where design decisions have real consequences.

My work goes beyond interfaces and I help teams turn research, data and AI into structured products — aligning strategy, product and design around evidence rather than opinion.

I use tools like Figma and GenAI hands-on, but my real value lies in shaping how systems decide, how humans stay in control, and how teams navigate complexity without losing trust or direction.

Testelmonials

“Alex and I worked together to define and evaluate a UX design for a new InterNations app. We conducted regular on-site user tests to proof the usability concept incl. navigation, content hierarchies etc. He was very dedicated, easy to work with and open to feedback. He is very skilled and experienced in UX design, prototyping and research methods - I can definitely recommend him to any project lead or employer!”

Theresa Häfner, Product & CX Lead at Roadsurfer

“Alex contributed to the overall design language of the meineapotheke.de Product Suite (Online Shops, Messenger Web, meineapotheke.de App and meineapotheke.de Portal). We highly appreciated his conceptual and user-centric thinking, where he not only consulted and delivered but inspired others to think more user-centric. I love to work with him again”

Simon Heinz, Digital & Tech Head Europe DACH @ Haleon

Companies I’ve Worked With